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Showing posts with label Anaheim economy. Show all posts
Showing posts with label Anaheim economy. Show all posts

Thursday, April 18, 2024

Disneyland Expansion Approved in California – Without Taxpayer Subsidies

 by Ray Keating

News/Analysis

DisneyBizJournal.com

April 18, 2024

 

It might seem strange to some in other parts of the country, but in places like California and New York, efforts by business to invest in the economy, in the community and in jobs often get rebuffed, or chased away by draconian costs. But then the same politicians who chased away business and investment will use taxpayer dollars to subsidize other businesses – you know, the ones they happen to like. Sure, it makes no economic sense, but that’s politics and government.



Therefore, The Walt Disney Company’s effort to get approval for an expansion of Disneyland was anything but automatic in Anaheim, California.

 

But Disney’s plan to expand the Disneyland theme park did get unanimous approval on Wednesday, April 17, from the Anaheim City Council. A second vote related to the project comes on May 7, and is expected to pass. Disney is pledging a $1.9 billion investment over the coming 10 years, including new rides, attractions, dining and hotels.

 

As the Orange County Register reported: “The development agreement the city is agreeing to maps out where new theme park construction could occur over the next 40 years, giving Disney flexibility to determine what exactly would be built – though all still within the footprint of its current properties.” 

 

Interestingly, Disney isn’t seeking taxpayer subsidies. Instead, the company has agreed to pay “more than $100 million in community benefits,” which would fund related infrastructure upgrades, and would “give Anaheim $30 million to use to help build affordable housing and $8 million for city parks.” In another Register report, Anaheim Mayor Ashleigh Aitken was quoted, “I have been a critic of city subsidies to private corporations. I have been a critic of sometimes not working with the community … a critic of the city shortchanging itself and selling its assets for below fair market value, I do believe (Disney) did it right.”

 

Government subsidizing business makes no economic sense, and quite frankly, a private company having to effectively pay extra – on top of very burdensome taxes and regulations in California – to get its project approved is a costly precedent. 

 

Regarding payments to the city from Disney, the Register noted, “City staff are already thinking of ways to use money coming from Disney.” Of that, I have no doubt.

 

In the end, Disney got their project approved, and Anaheim got a really good deal … for now.

 

__________

 

Ray Keating is the editor, publisher and economist for DisneyBizJournal.com; and author of the Pastor Stephen Grant thrillers and mysteries, the Alliance of Saint Michael novels, and assorted nonfiction books. Have Ray Keating speak your group, business, school, church, or organization. Email him at raykeating@keatingreports.com.

 

The views expressed here are his own – after all, no one else should be held responsible for this stuff, right?

 

The Disney Planner: The TO DO List Solution combines a simple, powerful system for getting things done with encouragement and fun for Disney fans, including those who love Mickey, Marvel, Star Wars, Indiana Jones, Pixar, princesses and more.

 

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Various books by Ray Keating…

 

• The Pastor Stephen Grant thrillers and mysteries. There are 19 books in the series now.

 

• Cathedral: An Alliance of Saint Michael Novel is at Amazon

 

• Order The Weekly Economist III: Another 52 Quick Reads to Help You Think Like an EconomistThe Weekly Economist II: 52 More Quick Reads to Help You Think Like an Economist, and The Weekly Economist: 52 Quick Reads to Help You Think Like an Economist at Amazon.com.

 

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Thursday, March 25, 2021

DisneylandForward Plans for Disneyland Expansion Seeks Flexibility by Government

 by Ray Keating

News

DisneyBizJournal.com

March 25, 2021

 

Apparently, the business and Imagineering minds at Disneyland haven’t exactly been dormant during the COVID-19 pandemic. Far from it. Disneyland made a splash today with big expansion plans for the resort. Or more specifically, the company announced plans for a path to major expansion.



The Walt Disney Company’s DisneylandForward plan appears to be chock full of potential for those who enjoy Disneyland, but the central effort, at this point in time, is to gain flexibility from local government, i.e., the City of Anaheim, so that investments by Disney – investments that would help the region’s economic recovery and growth – are able to move ahead. That kind of common-sense flexibility, however, often is in short supply in politics and government, especially in places like California. So, time and negotiations in coming months will tell the tale. But initial responses should please Disney and other local business representatives.

 

As Ken Potrock, president of Disneyland Resort, put it, “Thinking big and leading the way is both our legacy and our best path forward. Now is the time to be bold, to dream, to believe, and to lead! The world-renowned Disneyland Resort is poised to bring back jobs to our community as well as new entertainment and experiences to loyal fans and new audiences for generations to come.”

 

Disney is looking for Anaheim to essentially shift its zoning from traditional, specific-use approval to zoning that allows for increased flexibility and integration in terms of uses, such as hotel and entertainment. As Disney explains, “While Disney has the development rights and the desire to continue investing in Anaheim, the space to develop integrated offerings is severely limited. Without broadening the uses allowed within each district or demolishing and replacing many beloved theme park attractions, further integrated development and theme park investment are not possible.”

 

Considering that most plans like this from large companies seek taxpayer backing, Disney states that this is not the case. The goals are summed up as follows:

 

“To be clear, Disney is not seeking any public funding for DisneylandForward, nor are we seeking additional square footage or hotel rooms beyond what is currently approved and allowed. Rather, we are simply working with the city and community to update our existing approvals to allow for integrated development to be located and built throughout Disney properties.”

 

Where might such increased zoning flexibility take Disneyland? Well, there’s a great deal to consider in what Disney put forward today, but at the same time, the company said, “We are not announcing any future projects at this time.” Still, possibilities have been dangled: “With DisneylandForward and more flexibility within our existing properties, new lands and adventures like those underway at Tokyo DisneySea and Shanghai Disneyland could inspire new experiences here.” Mentioned were lands coming to Tokyo DisneySea, such as Frozen, Repunzel’s tower from Tangled, and Peter Pan’s Neverland, along with Shanghai’s Zootopia and Tron ride, and Hollywood Studio’s “Toy Story Land.” 

 

The following is a general map of possibilities presented by Disney.



Regarding the new Disney entertainment area, the company put forth: “This property could be the perfect location to cater to locals, conventioneers, hotel and Disneyland Resort guests with restaurants, hotels, live music, shopping, ticketed shows and theme park experiences modeled after the popular Disney Springs at Walt Disney World Resort.”

 

The plan also calls for enhanced parking, transportation and transit options.

 

Disney does in fact hit on the need for investment to get the economy moving again. It specifically addresses the impact of the pandemic, and what’s needed:

 

“While no one could have predicted just how far-reaching the job loss and economic impacts would be as a result of the COVID-19 pandemic, we know this past year has been incredibly difficult. It has taken a major toll on our cast, The Anaheim Resort, Anaheim residents and families, Orange County, and California. But, with time, we will recover, and we’ll do it together. We believe in the future of this great city, and we are ready to join hands as even stronger partners. With continued investment, we can make an even larger impact on short-term recovery, enhance long-term growth, and help address some of Anaheim’s more difficult problems in the future.”

 

The Orange County Register quoted Anaheim Mayor Harry Sidhu saying: “In the past year, we have seen what the Disneyland Resort means to Anaheim’s economy and the role it plays in helping us provide vital public services for our residents, neighborhoods and businesses… I welcome fresh thinking about how the Disneyland Resort evolves and how we best maximize this resource for our city.”

 

Flexibility by government in allowing private investment to move ahead would, indeed, be fresh thinking – and that’s needed in Anaheim, in the rest of California, and across the nation.

 

__________

 

Ray Keating is the editor, publisher and economist for DisneyBizJournal.com, and author of the  Pastor Stephen Grant novels and assorted nonfiction books. Have Ray Keating speak your group, business, school, church, or organization. Email him at raykeating@keatingreports.com.

 

The views expressed here are his own – after all, no one else should be held responsible for this stuff, right?

 

Keating has two new books out. Vatican Shadows: A Pastor Stephen Grant Novel is the 13ththriller/mystery in the Pastor Stephen Grant series. Get the paperback or Kindle edition at Amazon, or signed books at www.raykeatingonline.comPast Lives: A Pastor Stephen Grant Short Story is the 14th book in the series. Get the paperback or Kindle edition at Amazon, or signed book at www.raykeatingonline.com

 

You also can order his book Behind Enemy Lines: Conservative Communiques from Left-Wing New York  from Amazon or signed books  at RayKeatingOnline.com. His other recent nonfiction book is Free Trade Rocks! 10 Points on International Trade Everyone Should Know

 

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