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Showing posts with label DisneylandForward. Show all posts
Showing posts with label DisneylandForward. Show all posts

Friday, March 26, 2021

DisneylandForward for the Entire Economy

 by Ray Keating

Commentary

DisneyBizJournal.com

March 26, 2021

(This piece originally was published at KeatingFiles.com) 

 

Whenever a large company pitches government on a proposal that’s supposed to help that firm and the economy in general, this economist’s free-market radar goes up. After all, most of the time, such proposals involve a business looking for taxpayer handouts, but trying to dress up such welfare as being great for everybody, including the taxpayers footing the bill.



That’s why the Walt Disney Company’s new pitch to the City of Anaheim – called  DisneylandForward – to expand, well, Disneyland is so refreshing. It also should serve as a template for policymaking related to entrepreneurs, businesses, their employees, and investors, as we all work to climb out of this pandemic mess.

 

Disney is not looking for any kind of government aid, subsidies, or handouts in this proposal. In fact, in its various materials on the undertaking, the company explicitly declared: “To be clear, Disney is not seeking any public funding for DisneylandForward, nor are we seeking additional square footage or hotel rooms beyond what is currently approved and allowed.”

 

This is music to the ears of this economist. Please, tell me more!

 

Instead of seeking handouts, Disney is looking for Anaheim to be more flexible in terms of how it regulates the company. Specifically, Disney is looking for flexibility in terms of zoning regulations so that the company can move ahead and make investments in expansion that will serve new and current customers, boost the region’s economy, and create jobs. Disney is beginning a process of explaining and illustrating to Anaheim that a shift in its zoning from traditional, specific-use approval to zoning that allows for increased flexibility and integration in terms of uses – such as allowing a hotel, restaurants, attractions and entertainment in one area or facility, as opposed to just one of those options – not only makes sense for Disney and its business, but how the House of Mouse ties in with the rest of the regional economy and beyond.

 

Disney pointed out, “While Disney has the development rights and the desire to continue investing in Anaheim, the space to develop integrated offerings is severely limited. Without broadening the uses allowed within each district or demolishing and replacing many beloved theme park attractions, further integrated development and theme park investment are not possible.”

 

I’m always frustrated when government stakes out overtly hostile stances against entrepreneurs, businesses and investors. Such misguided actions spring from failures to grasp how the economy and business work; and how growth, wealth and jobs are created; as well as political philosophies rooted in fantasy, and/or politics built on cynicism and special-interest favors. And then there are businesses that seek government handouts, which only serves to gin up further hostility toward business. So, I wonder if the vast costs of the pandemic might change things, at least somewhat. 

 

Disney put its DisneylandForward effort in the proper context of what we have been suffering through for the past year-plus:

 

“While no one could have predicted just how far-reaching the job loss and economic impacts would be as a result of the COVID-19 pandemic, we know this past year has been incredibly difficult. It has taken a major toll on our cast, The Anaheim Resort, Anaheim residents and families, Orange County, and California. But, with time, we will recover, and we’ll do it together. We believe in the future of this great city, and we are ready to join hands as even stronger partners. With continued investment, we can make an even larger impact on short-term recovery, enhance long-term growth, and help address some of Anaheim’s more difficult problems in the future.”

 

Again, how will we recover and grow? Not via government subsidies. Not by some big governmental undertakings with commensurate tax and regulatory costs. Not thanks to the us-vs.-them mentality that dominates too much of our public discourse and manifests itself in public policies. Instead, it will be accomplished by government thinking clearly and providing flexibility – dare I say: providing relief? – from burdens that make no sense, and only serve to raise the costs of or block productive, private-sector investment. In turn, entrepreneurs and businesses, including Disney, will be better able to make growth-generating investments.

 

Let’s call it the DisneylandForward agenda for Anaheim, for California, for other states and for the nation: No subsidies. Provide flexibility and relief from government regulations and other actions that make no sense. And thereby, free up the private sector to invest, innovate and drive economic, income and job growth.

 

__________

 

Ray Keating is the editor, publisher and economist for DisneyBizJournal.com, and author of the  Pastor Stephen Grant novels and assorted nonfiction books. Have Ray Keating speak your group, business, school, church, or organization. Email him at raykeating@keatingreports.com.

 

The views expressed here are his own – after all, no one else should be held responsible for this stuff, right?

 

Keating has two new books out. Vatican Shadows: A Pastor Stephen Grant Novel is the 13ththriller/mystery in the Pastor Stephen Grant series. Get the paperback or Kindle edition at Amazon, or signed books at www.raykeatingonline.comPast Lives: A Pastor Stephen Grant Short Story is the 14th book in the series. Get the paperback or Kindle edition at Amazon, or signed book at www.raykeatingonline.com

 

You also can order his book Behind Enemy Lines: Conservative Communiques from Left-Wing New York  from Amazon or signed books  at RayKeatingOnline.com. His other recent nonfiction book is Free Trade Rocks! 10 Points on International Trade Everyone Should Know

 

Please support the efforts of DisneyBizJournal.com to bring news, analysis and commentary on Disney to readers such as yourself. Make a contribution right here via PayPal. Thanks!

 

Thursday, March 25, 2021

DisneylandForward Plans for Disneyland Expansion Seeks Flexibility by Government

 by Ray Keating

News

DisneyBizJournal.com

March 25, 2021

 

Apparently, the business and Imagineering minds at Disneyland haven’t exactly been dormant during the COVID-19 pandemic. Far from it. Disneyland made a splash today with big expansion plans for the resort. Or more specifically, the company announced plans for a path to major expansion.



The Walt Disney Company’s DisneylandForward plan appears to be chock full of potential for those who enjoy Disneyland, but the central effort, at this point in time, is to gain flexibility from local government, i.e., the City of Anaheim, so that investments by Disney – investments that would help the region’s economic recovery and growth – are able to move ahead. That kind of common-sense flexibility, however, often is in short supply in politics and government, especially in places like California. So, time and negotiations in coming months will tell the tale. But initial responses should please Disney and other local business representatives.

 

As Ken Potrock, president of Disneyland Resort, put it, “Thinking big and leading the way is both our legacy and our best path forward. Now is the time to be bold, to dream, to believe, and to lead! The world-renowned Disneyland Resort is poised to bring back jobs to our community as well as new entertainment and experiences to loyal fans and new audiences for generations to come.”

 

Disney is looking for Anaheim to essentially shift its zoning from traditional, specific-use approval to zoning that allows for increased flexibility and integration in terms of uses, such as hotel and entertainment. As Disney explains, “While Disney has the development rights and the desire to continue investing in Anaheim, the space to develop integrated offerings is severely limited. Without broadening the uses allowed within each district or demolishing and replacing many beloved theme park attractions, further integrated development and theme park investment are not possible.”

 

Considering that most plans like this from large companies seek taxpayer backing, Disney states that this is not the case. The goals are summed up as follows:

 

“To be clear, Disney is not seeking any public funding for DisneylandForward, nor are we seeking additional square footage or hotel rooms beyond what is currently approved and allowed. Rather, we are simply working with the city and community to update our existing approvals to allow for integrated development to be located and built throughout Disney properties.”

 

Where might such increased zoning flexibility take Disneyland? Well, there’s a great deal to consider in what Disney put forward today, but at the same time, the company said, “We are not announcing any future projects at this time.” Still, possibilities have been dangled: “With DisneylandForward and more flexibility within our existing properties, new lands and adventures like those underway at Tokyo DisneySea and Shanghai Disneyland could inspire new experiences here.” Mentioned were lands coming to Tokyo DisneySea, such as Frozen, Repunzel’s tower from Tangled, and Peter Pan’s Neverland, along with Shanghai’s Zootopia and Tron ride, and Hollywood Studio’s “Toy Story Land.” 

 

The following is a general map of possibilities presented by Disney.



Regarding the new Disney entertainment area, the company put forth: “This property could be the perfect location to cater to locals, conventioneers, hotel and Disneyland Resort guests with restaurants, hotels, live music, shopping, ticketed shows and theme park experiences modeled after the popular Disney Springs at Walt Disney World Resort.”

 

The plan also calls for enhanced parking, transportation and transit options.

 

Disney does in fact hit on the need for investment to get the economy moving again. It specifically addresses the impact of the pandemic, and what’s needed:

 

“While no one could have predicted just how far-reaching the job loss and economic impacts would be as a result of the COVID-19 pandemic, we know this past year has been incredibly difficult. It has taken a major toll on our cast, The Anaheim Resort, Anaheim residents and families, Orange County, and California. But, with time, we will recover, and we’ll do it together. We believe in the future of this great city, and we are ready to join hands as even stronger partners. With continued investment, we can make an even larger impact on short-term recovery, enhance long-term growth, and help address some of Anaheim’s more difficult problems in the future.”

 

The Orange County Register quoted Anaheim Mayor Harry Sidhu saying: “In the past year, we have seen what the Disneyland Resort means to Anaheim’s economy and the role it plays in helping us provide vital public services for our residents, neighborhoods and businesses… I welcome fresh thinking about how the Disneyland Resort evolves and how we best maximize this resource for our city.”

 

Flexibility by government in allowing private investment to move ahead would, indeed, be fresh thinking – and that’s needed in Anaheim, in the rest of California, and across the nation.

 

__________

 

Ray Keating is the editor, publisher and economist for DisneyBizJournal.com, and author of the  Pastor Stephen Grant novels and assorted nonfiction books. Have Ray Keating speak your group, business, school, church, or organization. Email him at raykeating@keatingreports.com.

 

The views expressed here are his own – after all, no one else should be held responsible for this stuff, right?

 

Keating has two new books out. Vatican Shadows: A Pastor Stephen Grant Novel is the 13ththriller/mystery in the Pastor Stephen Grant series. Get the paperback or Kindle edition at Amazon, or signed books at www.raykeatingonline.comPast Lives: A Pastor Stephen Grant Short Story is the 14th book in the series. Get the paperback or Kindle edition at Amazon, or signed book at www.raykeatingonline.com

 

You also can order his book Behind Enemy Lines: Conservative Communiques from Left-Wing New York  from Amazon or signed books  at RayKeatingOnline.com. His other recent nonfiction book is Free Trade Rocks! 10 Points on International Trade Everyone Should Know

 

Please support the efforts of DisneyBizJournal.com to bring news, analysis and commentary on Disney to readers such as yourself. Make a contribution right here via PayPal. Thanks!