by Ray Keating
August 19, 2020
Early this week, Verizon announced an extended agreement with The Walt Disney Company. Starting on August 20, the Disney streaming bundle of Disney+, Hulu and ESPN+ will be included in certain Verizon wireless plans.
Specifically, Verizon’s “Get More Unlimited” and “Play Unlimited” plans will include the Disney Bundle. The “Do More Unlimited” and “Start Unlimited” plans include Disney+.
Frank Boulben, a Verizon senior vice president of marketing and products, was quoted in a company release, “We led the industry by giving customers Disney+ on us. Now we're adding The Disney Bundle, which includes Disney+, Hulu and ESPN+, for more entertainment choices that appeal to a variety of interests. We can’t wait to see what customers choose to suit their needs.”
Sean Breen, executive vice president for Disney’s platform distribution, said, “We are always looking for the most advantageous ways for consumers to experience our content and we are pleased to work with Verizon so that they can provide their customers with these appealing new offers.”
Verizon noted, “Existing customers currently receiving 12-months access to Disney+ on us can move to our new Play More and Get More Unlimited plans with The Disney Bundle included, or for $6 per month they can stay in their current plan and add both ESPN+ and Hulu to complete The Disney Bundle.”
This Verizon announcement lines up with Disney’s major push into online video in the U.S. and internationally.
Ray Keating is the editor, publisher and economist for DisneyBizJournal.com, and author of the Pastor Stephen Grant novels. He can be contacted at email@example.com.
Also, get the paperback or Kindle edition of Ray Keating’s new book Behind Enemy Lines: Conservative Communiques from Left-Wing New York.