by Ray Keating
July 29, 2019
Disney hit a box-office record for the entire year, but it’s only July, according to a Hollywood Reporter article.
Keeping in mind that these comparisons are in nominal dollars, not adjusted for inflation (my standard economist disclaimer), Disney has pulled in a total of $7.67 billion globally so far this year, according to the Reporter, which surpasses the previous full-year record of $7.61 billion, which also was held by Disney for 2016.
For good measure, Disney’s $5.09 billion internationally ranks as the first time international revenues have moved beyond $5 billion for a studio.
Disney also is on track to break its 2016 record of having four films break the $1 billion mark – with Captain Marvel, Avengers: Endgame, Aladdin and both Toy Story 4 and The Lion King are on track to do so shortly.
And there’s more to come, including Maleficent: Mistress of Evil, Frozen II and Star Wars: The Rise of Skywalker, as well as films moved under the Disney umbrella with the Fox merger, such as to be Ad Astra, Terminator: Dark Fate, and Ford v. Ferrari.
One of the interesting questions looking ahead is: Will Disney in future years be able to match what it has accomplished at the box office in 2019? Although, how much will Disney care given its investment in the Disney+ streaming service and the ongoing shift of video entertainment from the theater to the home?
Ray Keating is the editor, publisher and economist for DisneyBizJournal.com, and author of the Pastor Stephen Grant novels. He can be contacted at firstname.lastname@example.org.
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